Final commercial blog

The commercial project was a lengthy but fun process. Our task was to create a commercial on any type of item. We chose to do Wendys Hot and Spicy Chicken Nuggets. There were a couple rules we needed to follow when doing the commercial. It had to be 30 seconds or shorter. We also needed to use a various amount of angles. There was 4 steps to making our commercial. They were: planning, filming, editing, and exporting.

The planning consisted of discussing with our group members and storyboarding. Communication is key when doing a group project. After our group agreed on something to do a commercial on, we started brainstorming ideas. We had to go with the one that was the most reasonable. After we did that, we started our storyboard. Story boarding is a technique used by all film makers.They are used to plan out a film by drawing out your ideas into boxes. These boxes show what 6 seconds of the movie will be. For example, if you want a 30 second  film, you would do 5 drawings of the story. The drawings consist of what you want to be as your film, as well as dialogue. Looking back, our storyboard match what we actually did very well.

The next step was doing our filming. Before we started however, we needed bring in our props. This consisted of outfits, and the actual product. We had about an hour to get all of our clips and footage. We successfully got everything we needed, with a few extra shots. We used a school camera, ssd card, and tripod to get our footage. After we filmed, we went back to class to start dumping our footage onto the computer. This was done by taking the ssd card out of the camera and putting it into a sd card reader, which goes into the computer. We had to put all of the footage on a flash drive, so it not be lost. This is where we would start the editing process.

The editing process was new to most of us, so there was some difficulty. We were using a software called Pinnacle studios. It was hard to do our editing because of the technology we had to use. However, we managed to edit our video and put transitions and some cool effects.

The final step was exporting our commercial so that we could be done.